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Featured Ad Creation
Launch branded campaigns that drive local awareness and increase in-store action.
A fully managed, mobile-first marketing ecosystem built to drive foot traffic, attract new customers, and reward loyal dispensary visitors across Michigan — with less than 10 minutes of operator time per month.
Technologies Used
The challenge
"Michigan dispensary owners lacked accessible, modern tools to compete in a fast-growing market. Traditional marketing platforms demanded heavy time investment, technical know-how, and significant budget — without delivering measurable in-store results. The goal was to create a fully managed platform that dispensaries could adopt with near-zero operational overhead, while simultaneously delivering high-impact marketing outcomes for both operators and their customers."
Core features
Launch branded campaigns that drive local awareness and increase in-store action.
Deliver location-aware promotions to bring nearby customers into dispensaries.
Promote upcoming events with high-visibility placements and timely reminders.
Combine loyalty rewards with collectible marketplace engagement to boost retention.
The solution
A consumer mobile app paired with a fully managed backend, enabling dispensaries to run targeted promotions, reward loyalty, and grow brand awareness — all through five integrated marketing modules.
Platform overview
Mobile app (iOS & Android), fully managed SaaS
Featured ads, geo-deals, event promotion, loyalty rewards, LPC marketplace
In-app currency (Gram Coins), daily downloads, collectible prints
Michigan dispensary market
AI-generated artwork for Limited Print Collectibles marketplace
Key outcomes
A fully managed service model removed day-to-day operational load and shortened launch cycles.
Launch Timeline
Rapid Deployment
Geo-deal targeting connected nearby consumers with local dispensary promotions at the right time.
Discovery Scope
24h Geofenced Loops
Integrated loyalty and collectible marketplace mechanics increased repeat engagement across daily sessions.
Retention Benchmark
High DAU/MAU Growth
Attribution signals tied in-app interactions to checkout outcomes with deterministic tracking.
ROI Metrics
Deterministic Conversion
Limited print collectible drops created stronger brand recall and top-of-mind customer interest.
Viral Velocity
Organic Brand Sticky
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